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Budget Responsible

Budget Responsible is an international project, carried out with LaFabbrica for the BNP banking group, for over 5 years, in 3 countries: France, Italy, Belgium (2 linguistic versions: French and Flemish).

It combines learning, play, and financial education, aiming to teach students how to manage their budget and use it responsibly as a useful resource to support future life choices.

A dedicated platform with a registration phase divided into three user types: family, teachers, and students.

The educational courses are divided into three modules and contain informative videos and minigames to support learning. The serious game simulates a month of adult life, in the shoes of the profession chosen after an aptitude assessment. The aptitude assessment phase includes a questionnaire and mini-puzzles, at the end of which students can select from available job profiles with predefined funding options.

Students are encouraged to make choices (where to live, how to get around, where to shop, etc.) that will influence their availability of financial resources. The goal of the game is to teach good saving habits and knowledge of financial instruments.

Client: LaFabbrica for BNP Banking Group

Type: Web platform

Objective: to design a platform based on gamification dynamics that can engage students on a crucial and fundamental topic for their future. The platform offers access to different user types: teachers, students, and families. The educational courses are divided into three modules: the Serious Game Your Budget Game, a Glossary, a "word of the week" word game, a community forum, a family section, a teacher section, an educational contest management section, and an avatar. It is combined with a data dashboard that monitors the progress of the main project and its various spin-offs in various countries.

Target: families, secondary school students, and teachers.

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