Native and Web Apps to conquer your target's most seen screen.
Every day, the smartphone is the screen most viewed by your audience, with an estimated average usage time of about 4 hours. Failing to leverage this prime window to engage your stakeholders means missing a crucial opportunity for your marketing and communications strategy.
Melazeta is the technology partner to transform this data into a competitive advantage. Develop native mobile apps and custom web apps, designed to capture this key touchpoint. Our expertise also extends to interactive Web AR applications, cutting-edge solutions for every need.
Why develop an app with Melazeta?
Regardless of the sector of your company, foundation, or organization, having a dedicated app, developed by Melazeta which boasts the expertise of developing hundreds of apps, offers clear competitive benefits:
- User experience: a well-designed app offers a smoother and more intuitive experience than a mobile website. The project can benefit from a prototyping phase using Game Thinking methodology to further ensure it meets user needs.
- Proactive engagement: we include the option to schedule direct communication with the user through push notifications and personalized content. This proactive approach helps build strong relationships and keep users informed about the latest products, offers, and events. The project can include gamification mechanics and strategies.
- Accessibility: the brand is always at hand. An app with accessibility features reaches inclusive audiences, eliminating barriers and user friction.
- Device functionality: we design apps that take full advantage of smartphone hardware features, such as the camera, GPS, and notifications, to create engaging and unique interactions, including innovative augmented reality experiences.
- Data analysis: gain valuable insights into user behavior and preferences. Integrated analytics systems can provide useful data to optimize marketing strategies and continuously improve the user experience.
- Monetization opportunities: new revenue streams with apps structured into funnels designed to generate revenue through in-app purchases, subscription models, or strategic ad integration.
- Integration with other services: Apps can be seamlessly integrated with external business services (CRM, e-commerce, social platforms, etc.) for a unified and seamless user experience.
Are you ready to maximize your brand presence on mobile and engage your audience at this touchpoint?
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