Redken, leading hair care and beauty product brand, aimed to increase the participation of hair stylists in the training courses promoted by Redken Italy Education. The Education by Redken app is a utility serving the top-segment brand and its professional network, providing every hair stylist with all the information they need to get inspiration and improve their own performance. The App has a CMS for managing the course calendar and notifications. Hair stylists can select the course according to level, subject, geographical area, sign up, save the date on their own calendar and share the courses.
The App is available on iTunes and Google play
CMS custom; App for iOS and Android.